Websites with bad and unappealing designs tend to perform poorly and have sub-optimal Google Analytics metrics. It is important to maintain an interactive website with an aesthetically pleasing web design for more traffic. The opportunities a good website design can bring are enormous. It is crucial to keep in mind that a functional website with robust usability and operating structure performs better on search engines.

Have a look at the 10 principles of good web design

  1. Purpose

The purpose is the very first thing that makes a website appealing. It motivates your audience to navigate your website by outlining a clear purpose and implementing a clear outlook of web design principles. The purpose is something that builds an ideal brand-client relationship.

  1. Communication

It is important to create a web page that is easy to navigate because they want readily available information. People prefer easy accessibility that performs calls to action. By making your website interactive, it can have attention-grabbing communication that will bring them to what they’re looking for.

  1. Images

Selecting the right type of images will allow your website to attract your target audience and position your brand strongly. It is ideal for adding high-quality infographics, graphs, and videos to ensure better engagement.

  1. Colors

Contrasting colors enhance the website and appear to be aesthetically pleasing. It helps catch the interest of the users.

  1. Navigation

The structure of a website fully depends upon its navigation. If a user does not understand the mechanism of your website, they won’t hesitate to leave. In order to enhance your navigation system, explain the elements on your page more clearly.

  1. “F” Pattern Design

According to some studies, it is shown that people scan “F” pattern computer screens more often. They prefer seeing the top and left of the screen rather than the right side.

  1. Quality Content

The content is what will drive your marketing efforts. Besides infographics, you must focus on your website’s content as well.

  1. Mobile Friendly

Mobile-friendliness is an important part since most people use it when browsing through the internet. People prefer accessing websites on their phones more than on their desktops.

  1. Readability

In terms of business information, written text in your website serves as a vital component. You can use a variety of font sizes to help your viewers differentiate in keywords, SEO, meta description, etc.

  • User Experience (UI)

Users are getting impatient, and they don’t like to wait for a webpage to load. You must ensure that each important element of the website is properly integrated.

What are the 5 Stages of Web Design?

Are you still confused about where to start the process for doing your web designing? Well, we know that and that’s why we are here to give you information regarding web designing.

If you are clear about your business mission, value, and why you are doing your business, then doing website designing is not a complicated process. It’s like giving your newborn baby the proper food, care, amenities, and attention that he/she requires from the parents. At first, take out the point from your mind that website designing is a one-day process. In 2022, market competition is very tough, and building your brand awareness is also tough, but not an impossible task. When the steps taken for doing web designing are done with proper market and competitors research, keeping your business USP in the mind, then no one can stop you to capture a large amount of market in your sector.

Here, are some of the important stages listed below by us as a web development agency in Gurgaon, which you can focus on while doing web designing.

Stage 1: Goal and Scope Identification

In the first step, of web designing, you must properly identify the goal of your business, the scope of your business, and the USP (Unique Selling Proposition). When you’re cleared with all of these points, it will help you think about how your website will look to make it different from your competitors.

Stage 2: SEO Analysis

You might be thinking that why you have to research the SEO on the time of website designing services. Well, analyzing about the SEO means like which are the primary keywords and other main services (as per your USP) in which you want to be on the No.1 in the industry. After analyzing the keywords and services, you must focus on one point in which you want to have more traffic on your website. Once you’re cleared about it, you can design your website as per that. Once your website will look more attractive and competitive for a particular topic, then you will be able to blast that particular field with your expertise as compared to your competitors. We suggest you hire a Professional SEO Company in Gurgaon to build more organic traffic on your website with their best strategies. You can also visit our website to get free SEO analysis for your website. Yes, you hear it right, we provide it for free.

Stage 3: Creation of Sitemaps and Wireframe

Now, in the next stage, after generating all the necessary information about your business, you have to do the creation of sitemaps and wireframes. A sitemap is like the blueprint of your business. It helps the search engines to find, search and crawl all the content available on your website and to bring it to users through the Search Engine Result Page (SERP). If your web pages are properly linked then the crawlers will search all your data. A Wireframe is a way to design the services provided by the website at the structural level. The common use of wireframes is to lay out the content and functionality on a page to keep the user interacting with the website.

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