According to the latest report by IMARC Group, titled “Smartphone Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027,” offers a comprehensive analysis of the industry, which comprises insights on global smartphone market outlook. The report also includes competitor and regional analysis, and contemporary advancements in the global market. The global smartphone market reached 1,355 Million Units in 2021.
A smartphone is a portable smart device that provides advanced functionality and connects to a cellular network and the internet. It is widely used for many purposes such as messaging, gaming, calling, online shopping, transferring funds, clicking pictures, and emailing. In addition, it provides easy communication, portability, navigation, safety, online banking, and entertainment. Owing to these benefits and the introduction of advanced variants, smartphones have gained widespread popularity among individuals.
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We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
Global Smartphone Market Trends:
The market is primarily driven by the rising demand for portable handheld devices across the globe. In addition, the shifting consumer preferences toward smart devices that offer various benefits such as easy accessibility to the internet, advanced audio and video calling features, web surfing, and online ordering, is contributing to the market growth. Besides this, the introduction of various innovative smartphones with miniaturized cameras, high-resolution sensors, and improved battery life are escalating the product demand. Moreover, consumers are widely using smartphones to make contactless payments as they eliminate the need for card swiping and minimize the risk of human errors, which is another major growth-inducing factor. Furthermore, the expanding working population, increasing internet penetration, and rising disposable incomes of consumers are some of the other factors anticipated to propel the market growth. Looking forward, IMARC Group expects the market volume to reach 1,715 Million Units by 2027, expanding at a CAGR of 3.70% during the forecast period (2022-2027).
Key highlights of the report:
- Market Performance (2016-2021)
- Market Outlook (2022-2027)
- Porter’s Five Forces Analysis
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain
- Comprehensive Mapping of the Competitive Landscape
Table of Contents:
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Smartphone Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Operating System
6.1 Android
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 iOS
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Others
6.3.1 Market Trends
6.3.2 Market Forecast
7 Market Breakup by Display Technology
7.1 LCD Technology
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 OLED Technology
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Breakup by RAM Capacity
8.1 Below 4GB
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 4GB – 8GB
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Over 8GB
8.3.1 Market Trends
8.3.2 Market Forecast
9 Market Breakup by Price Range
9.1 Ultra Low-End (Less Than $100)
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Low-End ($100-<$200)
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Mid-Range ($200-<$400)
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Mid- to High-End ($400-<$600)
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 High-End ($600-<$800)
9.5.1 Market Trends
9.5.2 Market Forecast
9.6 Premium ($800-<$1000) and Ultra-Premium ($1000 and Above)
9.6.1 Market Trends
9.6.2 Market Forecast
10 Market Breakup by Distribution Channel
10.1 OEMs
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Online Stores
10.2.1 Market Trends
10.2.2 Market Forecast
10.3 Retailers
10.3.1 Market Trends
10.3.2 Market Forecast
11 Market Breakup by Region
11.1 North America
11.1.1 United States
11.1.1.1 Market Trends
11.1.1.2 Market Forecast
11.1.2 Canada
11.1.2.1 Market Trends
11.1.2.2 Market Forecast
11.2 Asia-Pacific
11.2.1 China
11.2.1.1 Market Trends
11.2.1.2 Market Forecast
11.2.2 Japan
11.2.2.1 Market Trends
11.2.2.2 Market Forecast
11.2.3 India
11.2.3.1 Market Trends
11.2.3.2 Market Forecast
11.2.4 South Korea
11.2.4.1 Market Trends
11.2.4.2 Market Forecast
11.2.5 Australia
11.2.5.1 Market Trends
11.2.5.2 Market Forecast
11.2.6 Indonesia
11.2.6.1 Market Trends
11.2.6.2 Market Forecast
11.2.7 Others
11.2.7.1 Market Trends
11.2.7.2 Market Forecast
11.3 Europe
11.3.1 Germany
11.3.1.1 Market Trends
11.3.1.2 Market Forecast
11.3.2 France
11.3.2.1 Market Trends
11.3.2.2 Market Forecast
11.3.3 United Kingdom
11.3.3.1 Market Trends
11.3.3.2 Market Forecast
11.3.4 Italy
11.3.4.1 Market Trends
11.3.4.2 Market Forecast
11.3.5 Spain
11.3.5.1 Market Trends
11.3.5.2 Market Forecast
11.3.6 Russia
11.3.6.1 Market Trends
11.3.6.2 Market Forecast
11.3.7 Others
11.3.7.1 Market Trends
11.3.7.2 Market Forecast
11.4 Latin America
11.4.1 Brazil
11.4.1.1 Market Trends
11.4.1.2 Market Forecast
11.4.2 Mexico
11.4.2.1 Market Trends
11.4.2.2 Market Forecast
11.4.3 Others
11.4.3.1 Market Trends
11.4.3.2 Market Forecast
11.5 Middle East and Africa
11.5.1 Market Trends
11.5.2 Market Breakup by Country
11.5.3 Market Forecast
12 SWOT Analysis
12.1 Overview
12.2 Strengths
12.3 Weaknesses
12.4 Opportunities
12.5 Threats
13 Value Chain Analysis
14 Porters Five Forces Analysis
14.1 Overview
14.2 Bargaining Power of Buyers
14.3 Bargaining Power of Suppliers
14.4 Degree of Competition
14.5 Threat of New Entrants
14.6 Threat of Substitutes
15 Price Analysis
16 Competitive Landscape
16.1 Market Structure
16.2 Key Players
16.3 Profiles of Key Players
16.3.1 Apple Inc.
16.3.1.1 Company Overview
16.3.1.2 Product Portfolio
16.3.1.3 Financials
16.3.1.4 SWOT Analysis
16.3.2 HTC Corporation
16.3.2.1 Company Overview
16.3.2.2 Product Portfolio
16.3.2.3 Financials
16.3.3 Huawei Technologies Co. Ltd. (Huawei Investment & Holding Co. Ltd.)
16.3.3.1 Company Overview
16.3.3.2 Product Portfolio
16.3.3.3 SWOT Analysis
16.3.4 Lava International
16.3.4.1 Company Overview
16.3.4.2 Product Portfolio
16.3.5 Lenovo Group Limited
16.3.5.1 Company Overview
16.3.5.2 Product Portfolio
16.3.5.3 Financials
16.3.5.4 SWOT Analysis
16.3.6 Nokia Corporation
16.3.6.1 Company Overview
16.3.6.2 Product Portfolio
16.3.6.3 Financials
16.3.6.4 SWOT Analysis
16.3.7 Realme Chongqing Mobile Telecommunications Corp. Ltd. (BBK Electronics Corporation)
16.3.7.1 Company Overview
16.3.7.2 Product Portfolio
16.3.8 Samsung Electronics Co. Ltd.
16.3.8.1 Company Overview
16.3.8.2 Product Portfolio
16.3.8.3 Financials
16.3.8.4 SWOT Analysis
16.3.9 Sony Corporation
16.3.9.1 Company Overview
16.3.9.2 Product Portfolio
16.3.9.3 Financials
16.3.9.4 SWOT Analysis
16.3.10 TCL Technology
16.3.10.1 Company Overview
16.3.10.2 Product Portfolio
16.3.10.3 Financials
16.3.11 Xiaomi Corporation
16.3.11.1 Company Overview
16.3.11.2 Product Portfolio
16.3.11.3 Financials
16.3.12 ZTE Corporation
16.3.12.1 Company Overview
16.3.12.2 Product Portfolio
16.3.12.3 Financials
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