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With its excellent response rate Due to its high response rates, SMS is extensively used as a channel to market. Certain tech, logistics, and finance firms even employ SMS to notify customers of order confirmations and OTP SMS service provider to verify two-factor authentication. But, the majority of companies are still not able to reap the full value that SMS can bring to SMS as a way to engage customers as well as a support method.
SMS automation i.e. it is a way to automatically deliver and get SMS in response to customer or business triggers for events – allows businesses to make the most of SMS to engage customers through a channel. Automation of SMS can help businesses improve the level of satisfaction with their customers (e.g. surveys post car service, instant SMS responses), customer retention (e.g. renewal notifications for subscriptions) Conversion rates (e.g. missed cart offers, customized birthday offers) while reducing costs for support and operations (e.g. pre-delivery confirmations).
Learn how to integrate Textlocal APIs to automate the sending and receiving of SMS in just a few minutes.
The benefits of SMS Automation
Enhance sales conversion and conversion Increase sales and conversions – Take advantage of the SMS channel’s higher rate of opening by sending out missed cart offers, customized anniversary and birthday promotions, and annual reminders for events (e.g. bouquets of flowers to mark Valentines Day) and more by SMS. Learn how to optimize conversions using A/B testing as well as Textlocal Tracking URLs.
Increase customer retention and renewals Retention and renewal of customers by sending timely service expiry reminders and renewal reminders for subscriptions, periodic reminders for service and payment as well as annual health checkup alerts directly to your customers’ mobile phones.
Take note of feedback data at the right time. Connect with customers at the appropriate moment and in the right way with survey questions by SMS after purchase of a product or after a service (e.g. hotel stay or repairs to the AC). Learn how Text local surveys for mobile devices can quickly collect data and provide feedback.
Make your customers happy – Offer immediate, up-to-date details to customers through receiving SMS inquiries from inbound customers and making automated SMS responses. You can go one step further with Textlocal and transmit multi-media documents (e.g. informative brochures in PDF, menus rate cards, map of the location) by using the SMS Attachments.
Lower operating costs for logistics and e-commerce businesses can reduce operating expenses by sending confirmation messages for delivery prior to delivery e.g. “Send YES to confirm the product’s delivery by 10 am tomorrow. Send NO to reschedule delivery.”
